Inquiry Reports
Inquiry Year-to-Date Summary 2007 (pdf 29kb)
Inquiry Year-to-Date Summary 2006 (pdf 30 kb)
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Inquiry Year-to-Date Summary
1-1 through 12-31-2005
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Inquiry Source
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2004 |
2005 |
%Change
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|
Telephone
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18,632 |
13,893 |
-25.4% |
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Mail
|
17,109 |
17,973 |
5.0% |
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E-mail
|
53,025 |
67,851 |
28.0% |
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Web User Sessions
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5,246,397 |
8,068,651 |
53.8% |
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New eNewsletters*
|
59,633 |
71,791 |
20.4% |
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Total Inquiries
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5,394,796 |
8,240,159 |
52.7% |
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Welcome Center Visitors**
|
7,454,445 |
7,259,884 |
-2.6% |
| *Subscriptions from the Michigan Business Report have been included since June 2005. **Welcome Center Visitors for 2004 are adjusted to reflect the closure of Monroe Welcome Center in 2005. |
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Inquiry Year-to-Date Summary
1-1 through 12-31-2004
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Inquiry Source
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2003
|
2004
|
%Change
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Telephone
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23,407 |
18,632 |
-20.4% |
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Mail
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25,483 |
17,109 |
-32.9% |
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E-mail
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39,280 |
53,025 |
35.0% |
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Web User Sessions
|
4,080,010 |
5,246,397 |
28.6% |
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New eNewsletters*
|
27,050 |
59,633 |
120.5% |
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Total Inquiries
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4,195,230 |
5,394,796 |
28.6% |
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Welcome Center Visitors**
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9,033,859 |
9,135,278 |
1.1% |
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*2003 new eNewsletter subscriptions are from the monthly and combined profiled interests newsletter. 2004 new eNewsletter subscriptions are from the monthly, camping, deals & eSpecials, fall updates, golf, hiking, biking, museums, shopping, skiing and snowmobiling newsletter.
**Monroe welcome center was closed in October 2004 for reconstruction. Welcome center visitors for 2003 are adjusted for Monroe closure.
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Inquiry Year-to-Date Summary
Through December 2003
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Inquiry Source
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2002
|
2003
|
%Change
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Telephone
|
37,440
|
23,407
|
-37.5%
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|
Mail
|
31,510
|
25,483
|
-19.1%
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E-mail
|
47,812
|
39,280
|
-17.8%
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Web User Sessions
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2,226,663
|
4,080,010
|
83.2%
|
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eNewsletter
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25,113
|
27,050
|
7.7%
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Total Inquiries
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2,368,538
|
4,195,230
|
77.1%
|
|
Welcome Center Visitors
|
8,452,867
|
8,276,230
|
-2.1%
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Note: Welcome Center Visitors for 2003 are adjusted to reflect the closure of Coldwater Welcome Center in 2002.
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Inquiry Year-to-Date Summary
Through December 2002
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Inquiry Source
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2001
|
2002
|
%Change
|
|
Telephone
|
65,304
|
37,440
|
-42.7%
|
|
Mail
|
35,140
|
31,510
|
-10.3%
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E-mail
|
48,846
|
47,812
|
-2.1%
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Web User Sessions
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1,455,202
|
2,226,663
|
53.0%
|
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eNewsletter
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45,503
|
25,113
|
-44.8%
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Total Inquiries
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1,649,995
|
2,368,538
|
43.5%
|
|
Welcome Center Visitors
|
8,389,781
|
8,452,867
|
0.8%
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Travel Michigan processed nearly 2.4 million inquiries in 2002. This was a 43% increase over the 1.6 million inquires processed in 2001. The primary reason for this increase was the continuing trend of dramatic growth of web site visitors, which increased 53% in 2002. Welcome Center visitation also increased in 2002 to over 8.4 million visitors.
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Inquiry Levels - 1998 to 2002
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Year
|
Inquiries
|
%Change from Last Year
|
|
1998
|
574,246
|
25.3%
|
|
1999
|
1,226,482
|
113.6%
|
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2000
|
1,422,709
|
16.0%
|
|
2001
|
1,649,995
|
16.0%
|
|
2002
|
2,368,538
|
43.5%
|
| 1998 to 2002 |
312.5%
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Because of the growth in web site visitors, the growth in overall inquiries levels has been at double and triple-digit levels since 1998, achieving an all-time record level in 2002.
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